Brookhaven, GA, June 7, 2017 – The Post Reports – The City of Brookhaven has hired Claudia Colichon for the position of Public Engagement Specialist, a position that rounds out the Communications Department. Earlier this year the City announced they would be adding this role in an effort to improve transparency and increase outreach to residents. Colichon will be focused on engaging with community groups and homeowner associations at a grassroots level, and to provide outreach to the underserved Hispanic community in Brookhaven, says a City release.
“I am pleased to welcome Claudia to the City of Brookhaven’s Communications Department,” said Director of Communications Burke Brennan the release says. “Our goal is to reach as many residents as possible, and Claudia will help achieve that.”
According to the City, Colichon previously served as Community Outreach Specialist for the City of Chamblee and as a Bilingual Patient Access Representative for Grady Health Systems.
“I’m excited to begin establishing and strengthening collaboration among Brookhaven’s communities and local organizations,” said Colichon in the release. “I truly believe that great things can be accomplished when we all work together.”
Back in February, Brookhaven said they were placing a premium on the City’s Communications and Public Engagement efforts in 2017, focusing on how the City can be a more effective communicator through consistent and measurable efforts. They set a goal of establishing a “one stop shop” that includes a new City website that is easy to navigate and to easy locate meaningful information.
Some of the key areas of focus are better ways to:
- Be responsive to citizen and business needs
- Add value in every response
- Facilitate community interaction
- Value diversity…be inclusive
- Limit barriers to creativity (undue regulation/inflexibility)
- Constantly and consistently reinforce City’s brand
- Make the right decision…with the right motivation
Some of the citizen feedback the City is looking to address:
- “Nobody ever returns my calls”
- “I didn’t even know about the meeting”
- “I wasn’t contacted”
- “I sent the City an email without a response”
- “How can I get a copy of that report”
- “When is the meeting”
- “How do I…”
- “Did we ever respond to…”
The City has been working on plans to establish a policy to acknowledge all contact within two business days, conduct random satisfaction surveys across all departments, continue the transition to a single CitySourced platform, include FAQ’s for each department, establish protocols for City response to group emails, reinforce corporate identity standards and use and continuing Brookhaven 101 “classes”.
A goal yo achieve by the end of Summer include; developing a strategic Communications Plan; develop mechanisms to acknowledge common communications such as when citizens contact the City with their opinion on development projects and establish a process where citizens are thanked for their participation during public meetings.
The City of Brookhaven Communications Department answers media inquiries and produces press releases, provides a weekly e-newsletter to residents and community groups, distributes a quarterly print newsletter and manages the City’s website.